East West Pharma at APDFCON 2024 – Connecting with regional thought leaders

East West Pharma participated in APDFCON 2024, which was a one- day state level conference of Andhra Pradesh Diabetes Federation., with exclusive focus on newer therapies and strategies in the field of diabetes management. This was the 33rd edition, held at Nellore on 22nd September, 2024.

Participating in smaller, focused state-level conferences, such as this, allows for more intimate and meaningful engagement with KOLs. These platforms provide opportunities to connect with regional thought leaders. Building relationships with these influencers can amplify brand credibility and create lasting partnerships.

Around 400 delegates attended the conference and our stall had a footfall of more than 150 doctors. We had showcased our products, especially those meant for early treatment intensification in T2DM. By concentrating on specific therapy groups, East West Pharma could highlight its expertise in targeted domains. In the context of diabetes, for instance, focused interactions with specialists ensured deeper discussions on product offerings, clinical evidence, and emerging treatment trends, fostering trust and receptivity. It also offered direct access to region-specific insights.