East West Pharma participated in four major events during August-November , further emphasizing its commitment to be part of initiatives that contribute to dissemination of updated clinical information. Hair India 2014, an international event in Trichology held at Chennai on 29th,30th and 31st August, had a well-designed display hub of the company which showcased the latest formulations in this space to Dermato-trichologists . The extensive oral as well as topical range drew considerable attention and the stall had 400 visitors. East West Pharma was a major participant in Cuticon 2014 , Tamil Nadu, held at Madurai , earlier the same month , with the evolving dermatology product portfolio on display. The 200 odd visitors had positive comments on the newer launches in aesthetic as well as clinical dermatology.
Diabetology, being another key thrust area for the company , East West Pharma participated in the conference of Tamil Nadu chapter of RSSDI, held at Coimbatore on Sept 6th and 7th. Apart from the wide range of oral anti diabetic drugs, the new launch in the prophylactic podiatric care segment, grabbed lot of eye balls and the display hub had 200 visitors. East West Pharma was also conspicuous by its presence in IADVL AP-held at Kurnool and IADVL Karnataka –held at Bijapur. This helped us to spotlight Ketafung –CT, Ketoconazole 2%+Coal tar 2% , the time tested solution for hyperproliferative disorders of the scalp like seborrheic dermatitis, dandruff and scalp psoriasis as well as Permilin Plus, Permethrin with allantion, the miticidal in a cream wash format
It was indeed an eventful period and with several such events scheduled for the whole of 2015 , the company hopes to increase its visibility to a larger base of clinicians in the dermatology and cardio-diabetic space.