East West Pharma Participates in the 45th Annual CUTICON, Rajasthan
East West Pharma proudly marked its presence at the 45th Annual CUTICON conference in Rajasthan, an esteemed event held on 9th & 10th November at Alwar, that brought together dermatologists and skincare specialists from across the region. This participation highlights East West Pharma’s growing commitment to regional markets and aligns with our mission to strengthen our dermatology portfolio in areas where our products resonate deeply with local needs. Rajasthan, known for its unique climate and cultural preferences, presents a distinct set of dermatological concerns. The dry and often harsh environment poses challenges like skin dehydration, sun damage, and increased susceptibility to dermatological conditions specific to the region. Recognizing these needs, East West Pharma showcased a targeted range of skincare solutions
Our participation at CUTICON Rajasthan was more than an opportunity to present products; it was a platform to connect, learn, and collaborate with Key Opinion Leaders (KOLs) and dermatologists in the region. Our dermatology specialists engaged with attendees to discuss our latest advancements, including our soon-to-launch tinted sunscreen—designed not only for broad-spectrum protection but also to cater to skin tones and textures. This initiative reflects East West Pharma’s proactive approach to staying tuned to local dynamics and continuously evolving our product lineup to address specific concerns faced by this subset. The response from participants at CUTICON was overwhelmingly positive. Around 150 delegates visited our stall.
With Rajasthan as a critical market for our dermatology division, we look forward to continued engagement and collaboration in the region. This event has reaffirmed our belief that understanding regional dynamics and building products that cater to localized needs is essential to shaping a better tomorrow in skincare.
